Top 5 Books and Reference Apps on Unified Platform in Kenya for Q2 2022

In the second quarter of 2022, the Books and Reference category in Kenya saw notable performance from the top 5 applications on a unified platform. Here’s a detailed look at their trends based on Sensor Tower data.

GoodNovel - Web Novel, Fiction experienced fluctuating weekly downloads, peaking at approximately 3K in early June. The app's weekly revenue showed a consistent upward trend, reaching around $2K by the end of May. Active users saw a steady increase from about 6K in late March to over 10K in early June, before tapering to roughly 6K by the end of the quarter.

Webfic - Fantastic Reading had a notable decline in downloads, starting from around 1.4K at the beginning of April to just 36 by the end of June. Despite this, weekly revenue remained relatively stable, averaging between $1.6K and $794. Active users showed a gradual decline from around 4K in late March to approximately 1.6K by the end of the quarter.

Joyread saw a varied download trend with peaks at around 2.2K in late March and 1.9K in early June. Weekly revenue remained consistent, hovering around $1K throughout the quarter. Active users increased from about 2K in late March to a peak of 2K again in early June, ending the quarter at approximately 1.3K.

Bravonovel - Fictions & Webnov had a significant drop in downloads, starting at around 1.7K in late March and plunging to just 41 by the end of June. Revenue also declined from about $721 in late March to $254 by the end of June. Active users followed a similar downward trend, decreasing from around 2.8K to 907 during the same period.

NovelCat - Reading & Writing maintained a relatively steady download rate, with slight variations between 151 in late March and 101 by the end of June. Weekly revenue was stable, averaging around $400. Active users saw a slight decline from approximately 2.5K in late March to about 1.7K by the end of June.

For more detailed insights and data, visit Sensor Tower.